Built for independent dealers

ONE CONNECTED SYSTEM.
A PLAN FOR YOUR DEALERSHIP.

Bring your leads, follow-up and performance together. Keep a supported phone provider or add IDA Phone.

Per location. Unlimited named CRM users. Employee phone seats are optional.

CORE

CRM, inventory, trade appraisals, Deal Journal, standard reporting and unlimited named staff accounts. No employee phone seats or Operations modules.

$299

per location / month

Billed monthly

  • No employee phone seats bundled
Included every month

500 SMS segments · 500 AI credits

5,000 emails · 1 shared messaging numbers

1 supported connections

PERFORMANCE

Growth plus Advanced Insights, Marketing Automation including Marketplace, higher allowances and priority business-hours support. Employee phone seats and Operations sold separately.

$899

per location / month

Billed monthly

  • Includes Alex BDC, Advanced Insights, Marketing Automation, Marketplace Listing
  • No employee phone seats bundled
Included every month

5,000 SMS segments · 15,000 AI credits

30,000 emails · 5 shared messaging numbers

4 supported connections

Prices exclude applicable taxes, usage, third-party fees and separately selected modules. Existing subscriptions and negotiated inclusions remain unchanged.

Founding Dealer offer

Start with Growth. Get moving sooner.

First 25 dealer organizations, one location each. Availability confirmed by IDA.

$399.00/month

for 3 paid months, then $599.00/month

Standard onboarding waived. Monthly billing. Discounts do not combine.

For dealer groups

MORE STORES.
ONE CONNECTED GROUP.

Progressive software discounts: first location full price, locations 2–4 save 10%, 5–9 save 15%, and 10 onward save 20%.

Build your group estimate

$2,725.45 / month

5 locations · $545.09 average per location

12-month group agreement, billed monthly. Annual discounts do not stack. Phone seats, Operations, add-ons, usage, setup and taxes are additional. Group onboarding is separately quoted.

From arrival to after the sale

DEALERSHIP OPERATIONS.

Choose individual tools or an Operations bundle. Existing agreed inclusions remain unchanged.

Optional product

Recon

Intake, inspections, voice-assisted findings, assignments, parts, vendors, costs, quality checks and readiness reporting.

$199.00 / location / month

Your final order confirms availability and scope.

Optional product

Title & Funding Tracking

Funding status/date, registration submission and return dates, and plate tracking. Tracking only; no lender processing or electronic state filing.

$49.00 / location / month

Your final order confirms availability and scope.

Optional product

Chargeback Tracking

Warranty/GAP cancellations, We-Owes, expenses, supporting documents and gross adjustments.

$49.00 / location / month

Your final order confirms availability and scope.

Optional product

Operations Bundle

Includes Recon, Title & Funding Tracking and Chargeback Tracking; replaces their separate charges.

$249.00 / location / month

Includes Recon, Title & Funding Tracking, Chargeback Tracking. Included products are never charged twice.

Your final order confirms availability and scope.

IDA Phone

EVERY CONVERSATION.
CONNECTED TO THE CUSTOMER.

Add calling for the people who need it. CRM-only staff stay included.

Keep your existing phone system

One supported phone account uses one of your plan’s included connections. Your provider bills you directly. IDA confirms compatibility and which calling, history and recording features connect.

Forwarding alone is not a full integration. Custom work requires a separate quote.

Activation review

Phone Standard

Optional browser calling, history, one direct local number and 250 human minutes. Activation acceptance required; not included in software plans.

$29.00 / named phone user / month

Compatibility and activation must be confirmed before billing.

Coming soon

Phone Pro

Standard plus recording, transcripts and analysis when released. 250 human and 250 analyzed minutes. Not sold before feature acceptance.

$49.00 / named phone user / month

Not available for purchase.

Activation review

Additional Supported Connection

One supported account/feed beyond the plan allowance, including supported existing phone systems. Vendor bills separately; custom integration quoted separately.

$49.00 / connected account / month

Compatibility and activation must be confirmed before billing.

One named employee across a contracted dealer group needs one phone seat. Pro replaces Standard. Existing contracted seats and activation credits are retained.

Make IDA your own

THE RIGHT TOOLS.
RIGHT WHEN YOU NEED THEM.

Included products are charged only once. Ad spend and managed marketing services are separate.

Optional product

Marketplace Listing

Inventory-based listing preparation and assisted posting; included in Marketing and Performance. Channel fees extra.

$99.00 / location / month

Your final order confirms availability and scope.

Optional product

Marketing Automation

Includes Marketplace and supported segmentation/reactivation workflows. Software only; ad spend and agency services excluded.

$199.00 / location / month

Includes Marketplace Listing. Included products are never charged twice.

Your final order confirms availability and scope.

Optional product

Advanced Insights

Advanced explanations and management analysis; included in Performance. Available capabilities confirmed before activation.

$149.00 / location / month

Your final order confirms availability and scope.

Optional product

Alex BDC

Automated SMS/email response, follow-up and appointments for Core. Included in Growth and Performance.

$299.00 / location / month

Your final order confirms availability and scope.

Coming soon

API Pro

Planned public API entitlement, 100,000 external requests/month. No sale until external access and metering are accepted.

$99.00 / location / month

Not available for purchase.

Coming soon

Alex Voice

Planned AI receptionist, 500 AI voice minutes/month. No sale until production acceptance.

$299.00 / location / month

Not available for purchase.

Optional product

Standard Onboarding

Standard source import, initial configuration and two remote training sessions. Custom work quoted separately.

$499.00 / location once

Your final order confirms availability and scope.

Usage, without the guesswork

INCLUDED CAPACITY.
CLEAR RATES BEYOND IT.

Your plan covers a monthly allowance. These rates apply only after the relevant allowance is used.

Human calling

$0.05

per additional minute

Call analysis

$0.10

per additional analyzed minute

SMS

$0.03

per segment, in or out

MMS

$0.06

per message, separately metered

AI assistance

$0.02

per additional AI credit

Email

$1.50

per 1,000 additional sends

External API

$5

per 10,000 additional requests

Extra local number

$5

per number / month

What is an AI credit? A standard reply or draft uses 1 credit, a report explanation 5, and an advanced analysis 10. Human-written messages use no AI credits. Internal retries and failed generations are not charged.

What counts as a text? SMS is billed by carrier segment; longer messages can use multiple segments. Both inbound and outbound count. Standard domestic rates shown. Taxes and carrier registration/campaign fees are additional.

A few good questions

LET’S MAKE
IT CLEAR.

What changes for existing customers?

Existing subscriptions, signed agreements, accepted promotions and contracted inclusions do not change automatically. A separately agreed amendment is required.

How does annual billing work?

The annual option shows the effective monthly amount; the annual total is prepaid for 12 months. Add-ons are separate. A 12-month commitment billed monthly is a separately negotiated arrangement.

Are all features available now?

Planned capabilities are marked coming soon. Phone and provider integrations require acceptance before billing. Your signed order identifies available scope.

What about usage and other charges?

Allowances reset monthly. Usage beyond allowances, carrier registration, extra numbers and third-party charges are itemized in your order before billing. No unlimited usage is implied. Unused allowances do not roll over.

Your next step starts here

FIND YOUR NEXT GEAR.

Explore the workspace. See how IDA fits your dealership.

Your IDA plan

Your final order confirms availability. Exploring a plan does not create a subscription.